THIS Morning was plunged into chaos on the launch of Sam Thompson's brand new competition segment.
The Made In Chelsea alumni, 31, was fronting a fresh item on the ITV daytime series on Monday, branded Dosh On Your Doorstep.
Sam was seen bursting through a poster as he stood on a grassy patch outside.
This Morning host Cat Deeley, 47, told how he was in a "top secret" location - something which was quickly ruined as a red London bus whizzed past.
This led one fan to remark on X: "Sam’s in a secret location as a bus goes past revealing exactly where he is."
Another mused: "I think it's safe to say that after four years, #ThisMorning have decided to quietly discontinue Spin to Win."
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A third then put: "Better than Spin to Win. At least in this game, someone is actually in the house."
Another then noted: "Where is 'Spin to Win'?"
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Later on in the show, Sam surprised the competition winner who lived in Harrow, a large town in Greater London, proving the location had not been a complete surprise.
Meanwhile, Spin To Win has been a This Morning stalwart segment since the days of former presenters Holly Willoughby and Phil Schofield.
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The Wheel of Fortune style challenge often descended into chaos, with fans regularly branding it embarrassing.
Craig Doyle and Rochelle Humes were recently forced to abandon the segment after seemingly being pranked.
Fans were also quick to slam a Spin To Win champion who scooped £800 - and seemed ungrateful for the cash prize.
It came as she missed out on a £3,000 total.
Jane from Holburn, London, was heard moaning "oh no" before demanding: "Do it again!"